Signs of the Times

April

So, you ever heard of the Hotel Indigo in New Orleans? They wanted some custom signage. I mean, custom, like they used local water meter motifs. Can you believe that? Like, 'Welcome to the Hotel Indigo, where your room number is actually a water meter reading.'

April

And they did it all in under a month. I mean, I can't even decide what to have for breakfast in under a month. But hey, if you ever need a water meter-themed hotel, they've got you covered.

April

Any of you folks ever stayed at a place like that? Imagine checking in and the front desk is like, 'Here's your key, and by the way, your water meter is in perfect working order.'

April

Now, let's talk about Randy Goodfred. He's the new Director of Design-Build Services. Fifteen years of experience, and he's here to oversee major projects for Gaylord, Hilton, and the National Institute of Health. I mean, that's a lot of responsibility. It's like being the CEO of signs.

April

And you know what they say about people who can read signs? They usually have a good sense of direction. So, I'm sure Randy's going to lead us all in the right direction. Or at least point us in the right direction. Literally.

April

Hey, audience, if you ever need a sign pointing you to the restroom, just ask Randy. He'll probably design a whole new system for you.

April

Speaking of new technology, have you heard about the new ID Screens? They debuted at the IFMA Expo and WorkX events, and they're already being used at the Fredrikson law firm. It's like having a digital assistant, but for signs. I mean, imagine walking into a law firm and a sign greets you by name. 'Hello, Mr. Smith, your lawyer is waiting for you.' It's like the future, but with less robot rebellion.

April

And you know what they say about lawyers and signs? They always need more signs. It's like, 'Here's your bill, sir. And here's a sign reminding you to pay it.'

April

So, if you ever need a digital assistant to remind you to pay your bills, just visit a law firm. Or, you know, just pay your bills on time. That works too.

April

Now, let's talk about industry standards. ASI is proposing a 65% LRV contrast guideline, which is going to be the new 2025 ICC standard. I mean, that's a lot of technical jargon, but basically, it means our signs are going to be even more visible. It's like, 'Hey, look at that sign. It's so visible, it's practically shouting at you.'

April

And you know what they say about visibility? It's like, 'If you can't see it, it's not there.' So, these new standards are going to make sure that everything is there. And visible. And probably a little too loud.

April

So, if you ever find yourself in a building with signs that are so bright, you need sunglasses, just remember, it's all for a good cause. Or at least, it's all for the 2025 ICC standard.

April

Speaking of new things, ASI's Los Angeles office is relocating to Olympic Boulevard. I mean, Olympic Boulevard. It's like, 'Hey, we're not just moving, we're moving to a street named after the Olympics.' It's like they're training for a sign-making championship.

April

And you know what they say about Los Angeles? It's the city of dreams. And in this case, the dream is to have better operations. Or at least to have a better address. 'Hi, I'm from the sign company on Olympic Boulevard.' It sounds so official.

April

So, if you ever visit the new Los Angeles office, just remember, they're not just making signs, they're making Olympic-level signs. Or at least, they're trying.

April

Now, let's talk about the enhanced website. ASI launched it on April 15th, 2024, with improved navigation and user experience. I mean, who doesn't love a website that's easy to use? It's like, 'Welcome to ASI, where you can find anything you need, and maybe even a few things you didn't know you needed.'

April

And you know what they say about user experience? It's like, 'If it's not user-friendly, it's not worth using.' So, ASI's new website is like a user-friendly haven. Or at least, it's like a sign that says, 'Welcome to our user-friendly haven.'

April

So, if you ever need a sign that's easy to use, just visit ASI's website. Or, you know, just use a sign. It's pretty self-explanatory.

April

Now, let's talk about the top performers. Lauren Corrigan, Kristen Landry, and David Bodzy each exceeded $900,000 in quarterly sales. I mean, that's a lot of signs. It's like, 'Hey, we sold more signs than you can count. And probably more than you can read.'

April

And you know what they say about sales? It's like, 'If you can sell it, it's worth selling.' So, these top performers are like the sales superheroes of the sign world. Or at least, they're the ones who can sell you a sign that says, 'Superhero.'

April

So, if you ever need a sign that says, 'Top Performer,' just call Lauren, Kristen, or David. They'll probably sell you a whole set of signs. And a few extra for good measure.

April

Now, let's talk about conferences. ASI was present at the SEGD Conference in Dallas and the Healthcare Design Conference in Indianapolis. I mean, who doesn't love a good conference? It's like, 'Welcome to the conference, where you can network, learn, and probably get a few free pens.'

April

And you know what they say about conferences? It's like, 'If you're not learning, you're not networking.' So, ASI is out there, learning and networking. Or at least, they're out there, getting a few free pens.

April

So, if you ever need to network, learn, or get some free pens, just go to a conference. Or, you know, just go to a supply store. It's a bit easier.

April

Now, let's talk about Andria Radick. She's the General Manager of the Los Angeles office. I mean, who doesn't love a strong leader? It's like, 'Welcome to the office, where we have a General Manager who's not just managing, she's leading.'

April

And you know what they say about leaders? It's like, 'If you're not leading, you're not managing.' So, Andria is out there, leading and managing. Or at least, she's out there, making sure everyone knows which sign to follow.

April

So, if you ever need a sign that says, 'Leader,' just ask Andria. She'll probably design it for you. And make it glow. Just in case you can't see it.

April

And finally, let's talk about ASI's growth. They reported a 6.5% growth in Q3 2024, with a $4.3 million increase. I mean, that's a lot of growth. It's like, 'Welcome to ASI, where we're growing so fast, we have to make sure our signs can keep up.'

April

And you know what they say about growth? It's like, 'If you're not growing, you're not succeeding.' So, ASI is out there, growing and succeeding. Or at least, they're out there, making sure their signs are growing with them.

April

So, if you ever need a sign that says, 'Growth,' just visit ASI. They'll probably give you a discount. And a sign that says, 'Discount.'