Aesthetic Ads and Awkward Consultations

Mark Vurnum

Welcome, everyone! Today, we're diving into the glamorous world of Facebook Lead Ads for aesthetic clinics. Yes, because nothing says beauty like clicking on ads while in your pajamas, right?

Sophie

You know, Mark, Facebook Lead Ads are a bit like Tinder. They show you the best features, but when you meet in person, you wonder where all that beauty went!

Mark Vurnum

Exactly, Sophie! And just like dating, if your ad doesn't sparkle, no one is swiping right. What do we need? Eye-catching visuals, compelling copy! Maybe even a photo filter or two.

Sophie

Show of hands: How many of you have clicked on an ad promising to turn you into a supermodel? Don't be shy; I see you! And then you walk in and… surprise! No filters here!

Mark Vurnum

And let's talk about targeting. Knowing your audience is key. We don't want to serve ads for Botox to grandpas looking for fishing gear, right? Talk about a wrinkle in the plan!

Sophie

Right? Imagine the confusion: 'I came for a facelift, not a fishing line!' And we all know the only thing worse than bad targeting is bad follow-ups. You don't want leads thinking you're ghosting them!

Mark Vurnum

So, folks, remember: whether you’re crafting ads or crafting your look, always put your best face forward... and maybe a good filter too! Thank you for joining us today—don’t forget to book your consultations and your laughs!